WHAT THIS POLICY COVERS
At NASCAR, our user’s privacy is important to us, and we recognize the need to provide additional privacy protection for children on the Children’s Sites. Our privacy practices are guided by the United States’ Children’s Online Privacy Protection Act of 1998, as amended, as well as data privacy laws in the United States. Younger visitors should always check with their parents or guardians before entering information on any website or mobile application and we encourage families to discuss their household guidelines regarding the online sharing of personal information.
- INFORMATION COLLECTION AND USE
We may request or collect certain information when you visit the Children’s Sites. However, visitors are required to share only the information that is reasonably necessary to participate in the particular activity.
- COMPUTER INFORMATION COLLECTED BY US:
When visitors come to a Children’s Site, we may automatically collect certain information from their computers, such as the type of computer operating system (e.g., Windows XP or Mac OS), the visitor’s IP address, as permitted for the internal functioning of the Children’s Sites the web browser (e.g., Internet Explorer, Safari, Chrome and Firefox), information collected through the use of unique identifiers such as cookies (see below), information regarding the Internet service provider, and other standard server log information (“Computer Information”).
We may use Tracking Technologies to help tailor our content, allow users to move between certain Children’s Sites without logging into each Children’s Site, enable the internal functioning of the Children’s Sites, understand Site and internet usage, improve or customize the content or offerings on the Children’s Sites, personalize your experience on the Children’s Sites (for example, to recognize you by username when you return to the Site), contextual advertising, and/or maintain and administer the Children’s Sites. These Tracking Technologies collect click stream data and additional other information regarding your visits to the Children’s Sites (such as your visits to specific webpages or use of features), may collect such other information across multiple sessions on the Children’s Sites and may also collect your IP address or some other identifier unique to the device you use to access the Children’s Sites (“Identifier”). An Identifier may be automatically assigned to any device you use to access the Children’s Sites to enable internal functioning of the Children’s Sites. By visiting a Children’s Site, whether as a registered user or otherwise, you acknowledge, understand and agree that you are giving us your consent to set and access Cookies on your device and track your activities and use of a Children’s Site through these Tracking Technologies and Identifiers.
You may be able to have the device you use to access the Children’s Sites warn you each time a cookie (other than Flash cookies) or most other Tracking Technologies is being set, or you can choose to turn off such warnings. This is done through your browser on the device you use to access the Children’s Sites. Additional information on warnings and removal of warnings may be available through your browser’s support feature. Deleting, rejecting, disabling or turning off Tracking Technologies through the above options will not remove Flash cookies. Please be aware that certain areas and features of Children’s Sites can only be accessed in conjunction with Tracking Technologies, and that disabling Tracking Technologies might prevent you from accessing such content. We do not use Tracking Technologies for any other purpose other than those described above.
The Children’s Sites do not change their behavior based on the presence of a “Do Not Track” header/request sent from a user device. In addition, third party tracking pixels may or may not adjust their behavior based on the presence of a “Do Not Track” header/request, this is under the control of the respective third party. Any such tracking does not share any personally identifiable information, but only marks/tags a user to receive related information while visiting other websites in the same tracking network.
- CONTESTS AND SWEEPSTAKES:
The Children’s Sites may offer online contests and sweepstakes. To enter these contests and sweepstakes, you may be required to provide your first name and email address and/or additional information required for the management of the contest or sweepstakes. On the Children’s Sites we may collect a child’s e-mail address when the child enters a contest or sweepstakes and store such child’s email address for the duration of the sweepstakes, and use it solely for notification on a one-time basis if he or she is the winner. For certain contests or sweepstakes on the Children’s Sites, we may ask for the email address of the child’s parent or guardian to inform the parent or guardian of his or her child’s entry and give the parent or guardian the option to have the child’s entry deleted, or to obtain a parent’s consent.
- OTHER DATA COLLECTION AND USE:
We may collect information from visitors from when they contact us with questions and comments and other sources. We may use this information, along with any of the other information described above, to (i) analyze use of the Children’s Sites and understand and improve our product recommendations and service offerings; (ii) prevent potentially prohibited or illegal activities; or(iii) for any other purposes disclosed to you at the time we collect your information or pursuant to your consent. We do not use the e-mail address of a child except to respond to a question and then it is permanently deleted.
The Children’s Sites may ask you to voluntarily provide us with information regarding your personal or professional interests, demographics, experiences with us, and contact preferences. This information may be combined with information about you, which the Children’s Sites gathered from other offline sources. The Children’s Sites and their affiliates use the information to design offers customized to your interests. For example, you may receive a special offer for your most frequently visited events.
- MEMBERSHIP, AND PROMOTIONAL USE
When joining as a member or registering for promotions on the Children’s Sites, the Children’s Sites may ask for your:
Date of Birth
Your children’s first names and date of birth
The foregoing shall be referred to as “personal information.” We use the personally identifiable information you choose to provide to the Children’s Sites to process the transactions you request, to provide the Children’s Sites’ affiliates promotional communications to you, to enable you to participate in sweepstakes and promotions, and to otherwise facilitate your use of the Children’s Sites.
- DISCLOSURE TO THIRD PARTIES
We may share your information with third parties for the limited purposes described below. In the U.S., parents of children under the age of 13 have the option of consenting to the collection and use of their child’s personal information without consenting to the disclosure of that information to certain third parties.
- LAW ENFORCEMENT AND SAFETY
If you have concerns about the conduct of a particular user, please send an e-mail to t. This email is not to contact us about the status of your account.
Information collected through the Children’s Sites may be transferred, disclosed or shared with third parties engaged by us to handle and deliver certain activities, such as sweepstakes and contests, technical and processing functions, such as sending postal mail and email, maintaining data integrity, programming operations, user services or technology services. We may provide these third parties information collected as needed to perform their functions, but they are prohibited from using it for other purposes and specifically agree to maintain the confidentiality of such information.
- CO-BRANDED SITES AND FEATURES
Some of the Children’s Sites offer co-branded services and features, such as events and promotions that we put together with another company (“Co-Branded Partner”). Such services may be hosted on a Children’s Site and/or our Co-Branded Partner’s website. We do not share a child’s personal information with our Co-Branded Partners absent parental consent.
- BUSINESS TRANSFER
In the event that assets relating to one or more of the Children’s Sites are transferred or sold to another entity as a result of, for example, a corporate sale, merger, consolidation, asset sale, or the unlikely event of bankruptcy, information collected at the Children’s Sites may be transferred to the acquiring company.
- WITH YOUR CONSENT
We may otherwise disclose your information pursuant to your consent.
III. INTERNATIONAL TRANSFER
- SECURITY, STORAGE AND RETENTION OF INFORMATION
- ACCESSING AND CORRECTING INFORMATION; TERMINATION OF WIRELESS SERVICES
- REVIEWING YOUR INFORMATION
You have the right to access, update and correct factual inaccuracies in your or your child’s personally identifiable information that we collect online at the Children’s Sites, subject to certain exceptions. To do so, you may e-mail us at privacy@NASCARKids.com. To help protect your privacy and the security of your personally identifiable information, we will take reasonable steps to verify your identity before granting access. We will take steps to verify the identity of anyone requesting personally identifiable information about a child and to ensure that the person is in fact the child’s parent or legal guardian.
- LINKS TO THIRD PARTIES
The websites that comprise the Children’s Sites may contain links to other sites, including those of social networking platforms. These other websites are governed by their own privacy policies or information collection practices, which may be substantially different from ours. We encourage visitors to other websites to review the privacy policies and information collection practices of those websites.
VII. YOUR EUROPEAN PRIVACY RIGHTS
Beginning May 25, 2018, the GDPR requires us to provide you with certain information regarding the processing of your personal information.
- Legal Basis for Processing Personal Information
The legal basis for our processing of your personal information is generally because: (a) you have consented to our processing of such personal information, (b) it is necessary for us to perform our contractual obligations, (c) it is necessary for us to comply with legal and/or regulatory requirements and/or (d) it is in our legitimate interests (e.g., we may use personal information for marketing, sales and customer service activities, to improve the Children’s Sites and our services and to support our IT security efforts).
- Retention of Personal Information
We retain your personal information as long as necessary to provide you with our “services” (including the Children’s Sites, mobile applications (if any), our products, events, programs and other services) and for other necessary purposes including: (a) complying with legal and regulatory requirements, (b) resolving disputes and (c) enforcing our rights and agreements. The retention periods for different types of personal information may vary. We consider the following criteria when determining applicable retention periods for personal information:
- the nature of such personal information (sensitive personal information is typically kept for shorter periods);
- our legal and contractual obligations to keep or delete such personal information;
- the original purpose for our collection and processing of such personal information;
- your ability to easily access, update and/or delete such personal information; and
- whether you have consented to an extended retention period for such personal information.
- Transfers of Personal Information
Please note that if you are in the European Union or the European Economic Area, you also have the right to:
- obtain confirmation of the existence of your information in our database
- verify the origin and accuracy of your information
- request that we correct, update, amend, delete, or transform your information into anonymous form
- provide you information about how we use your information
- oppose the processing of your information on legitimate grounds
- lodge a complaint with your local data protection authority
Please submit your request by contacting us by:
- Our individual rights management tool:
- Email: privacy@NASCARKids.com
Please know that in order for us to respond to your request we may require that you verify your identity. We are based in the United States and our products are offered in English. Requests submitted in another language will require translation.
VIII. RIGHTS FOR OUR CALIFORNIA RESIDENTS
This sections explains how we collect and share personal information about California residents (“California Customers”) and their privacy rights on NASCAR-operated websites generally and some categories of data collection may not be applicable to Children’s Sites.
- Notice of Information Collection for California Consumers
|What Information Do We Collect About You?||Where Do We Collect this Information From?||Why Do We Collect this Information?||Who Do We Share this Information With?|
|Contact Information (e.g., name, email, postal address, zip code, telephone number, etc.)||
|Account/Registration Information (e.g., name, username, password, account preferences, income level, etc.)||
|Interests, Demographics and other Behavioral Data (e.g., interests (such as the athletes and brands you like), purchase behaviors, age, race, gender)||
|Online/Device Identifiers (e.g., IP addresses, device IDs, operating systems, mobile network providers, settings, and other information we use to recognize your device)||
|Online Activity Information (e.g., browsing history, search history, and other information about your interactions with our platforms)||
|Location Information (e.g., information about your location or device such as city, state or zip code)||
- Your California Privacy Rights
What Rights Do You Have?
- Right to Know – You have the right to ask us to tell you what personal information of yours we collect, use, share or sell.
- Right to Access – You have the right to request access to the personal information of yours we collect or maintain.
- Right to Request Deletion – You have the right to ask us to delete the personal information we collect or maintain about you.
- No Discrimination – You have the right not to be discriminated against for exercising the rights above.
You also have Shine the Light Rights – You have the right to request and obtain from us, once a year and free of charge, a list of the third parties to whom we have disclosed certain types of personal information (if any) for their direct marketing purposes in the prior calendar year. At our option, we may respond to such requests by providing instructions about how our users can exercise their options to prevent our disclosure of personal information to third parties for their direct marketing purposes.
- How Do You Submit These Requests to Us?
California residents can exercise these rights:
- Shine the Light Rights
- Requests to Access/Know
- Request to Delete
By contacting us by:
- Our individual rights management tool:
- Email: privacy@NASCARKids.com
We will need to verify that you are who you say you are before we delete or share personal information with you. After you submit your request to our individual rights management tool, you will be sent a confirmation email and need to click on the link provided. If you make a request via email, we may need to request more information from you in order to verify your request.
- CONTACT US
If you have any other questions about our information handling practices, including our practices with respect to children’s personal information, please contact us at: privacy@NASCARKids.com
- POLICY MODIFICATIONS
Updated January 31, 2021
© 2021 NASCAR, LLC